Class of 2019 MS Spotlight: Chia-Yi Lee, MS in Marketing Analytics

Next up in our Class of 2019 Spotlight series is Chia-Yi Lee, a recent MS in Marketing Analytics graduate:

chia-yi_lee'19Where are you headed after graduation?
Edelman Intelligence, Data Analyst Intern

What was your favorite class and why?
Marketing Research with Professor Lovett. I like how this class gave me a rough picture of how marketing research would look in the real world.

If you could use three words to describe your MS experience, what would they be?
Challenging, satisfying, and refreshing.

What have you learned that will help you most in your new role?
I’ve understood the power of data, but interpreting the data and communicating the outcome is way more important. Always digging into the data to find out valuable information is my biggest take away from school.

What is your favorite Simon memory?
I enjoyed discussing problems and finding solutions with my fellow classmates. The courses sometimes could be intensive, but I enjoyed every moment that I was able to be a better version of me.

What advice do you have for prospective Simon students?
Be open minded and willing to understanding others, and embrace as many cultural differences as you can.

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